Talk about getting lippy! MTV and The Body Shop have joined forces and launched the “Move Your Lips” campaign, which includes selling a limited-edition Guarana Lip Butter for parched puckers to raise money for HIV/AIDS awareness.
Proceeds from the product, sold in Body Shop stores worldwide, will go directly to the Staying Alive Foundation, the MTV HIV/AIDS charity,
“which gives monetary awards to young people, globally, who run their own youth-focused HIV and AIDS awareness projects,” according to the Foundation.
So far Staying Live has given out over $450,000 to more than 80 projects. The previous MTV-Body Shop collaboration, Spray To Change, entirely funded last year’s awards.
Log-on to MoveYourLips.com for more information about the Foundation, and to compete for a pair of tickets to an MTV Awards show in the U.K. in June.
And click here to purchase the Guarana Lip Butter, £5, at www.thebodyshop.co.uk or your local bodyshop website
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