Back to the Beach, Back to Basics with Alternative Apparel

 Alternative has some women’s fashion ideas that will keep you looking cool even on the hottest of days.  Check these beach-ready essentials for a stylish and super-comfortable summer.  Alternative suggestions include colorful slip dresses and tunics, maxi frocks and skirts, signature tanks and tees, flirty shorts and mini-skirts as well as on-trend Baja hoodies.

Since 1995, Alternative has grown into a leading lifestyle apparel brand that delivers the best quality and value in fashion basics. Hand-crafted with signature vintage softness, each piece embodies a commitment to comfort, craftsmanship, community and authenticity. Eternal Sunshine 2011 – Colorful Fashion To Kick Start The Summer Season 

Brighten up with carefree, sun-kissed hues by wearing Alternative Apparel’s new slip dresses and tunics;

Summer Comforts from Alternative Apparel: Easy, lightweight maxi dresses and skirts that are printed or solid; 

A Cut Above: Pair signature Alternative Apparel tanks and tops with flirty short shorts and miniskirts;

Beach-ready staples for summer: Alternative Apparel Baja and Bajita Hoodies for Him & Her;